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Indian skipper Virat Kohli has achieved the milestone of becoming the first Indian celebrity to have 100 million followers on Instagram.
Virat Kohli Instagram Reaches the feat of 100M Followers
The 32-year-old Kohli is also the first person in the Asia-Pacific region to achieve the feat. As the Indian batsmen hit the new milestone, ICC greeted Kohli with a special post.
Virat Kohli – the first cricket star to hit 100 million followers on Instagram 🎉 pic.twitter.com/HI1hTSbo8M
— ICC (@ICC) March 1, 2021
For over two years now, Kohli has been the most followed person on Instagram in India. Kohli is also the fourth most followed sportsperson on Instagram.
Portugal football star Cristiano Ronaldo tops the chart with 265 million followers, ahead of Argentina football captain and FC Barcelona legend Lionel Messi and Brazil’s Neymar, who are second and third in the list with 186 million and 147 million followers respectively.
Kohli has gone past Priyanka Chopra, Ranveer Singh, and Deepika Padukone to take the top spot. Speaking of cricketers, Virat Kohli has more than three times the followers of second-placed MS Dhoni (30.4 million).
Apart from Instagram, Kohli also has a massive fan-following on other social media platforms like Twitter and Facebook. As of now, he has 40.8 million followers on Twitter, while has over 36 million likes on Facebook.
How much Virat Kohli Earn from Instagram?
Virat Kohli, who, as of July 1, has 66.2 million followers on Instagram, makes $296,000 (₹2.2 crores approximately) per post.
Kohli earns about £246,064 (Rs 2,33,33,894) for every sponsored post while having a massive 80 million followers on Instagram.
When Virat has 94.6 million followers on Instagram he is paid around Rs 1.35 crore fees for sharing sponsored posts.
How much does Instagram pay per post?
Just how much money you can make on Instagram depends on the influencer, their level of commitment, and the uniqueness of their Instagram content and audience.
While some brands pay anything from $5 to $10 per thousand followers, others offer $100 for every 100 followers you have. According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.