IPL Teams Brand Value 2025: The financial status of the Indian Premier League has reached new heights for the IPL 2025 season. The league’s financial success and influence across the globe make it one of the world’s top sports tournaments.
According to the reports, the IPL’s cumulative brand value increased from US 10.7 billion dollars in 2023 to US 12 billion dollars in 2024.
The IPL 2025 season marks the successful run of the tournament, which has been in existence since 2008. The tournament kicked off on March 22 and will continue until May 25, taking place across 13 venues with 10 teams competing for glory.
According to reports, Chennai Super Kings (CSK), Mumbai Indians (MI), Royal Challengers Bengaluru (RCB) and Kolkata Knight Riders (KKR) have each crossed the 100 million dollars for the first time.
Most Valuable IPL Teams in 2025 Season
IPL Teams Brand Value 2025: With the numbers coming in, let’s dig into the brand values of the IPL 2025 teams. Listed below are the values of IPL franchise team.
| Team | Brand value |
| Royal Challengers Bengaluru | US$ 269 Million |
| Mumbai Indians | US$ 242 Million |
| Chennai Super Kings | US$ 235 Million |
| Kolkata Knight Riders | US$ 227 Million |
| Sunrisers Hyderabad | US$ 154 Million |
| Delhi Capitals | US$ 152 Million |
| Rajasthan Royals | US$ 146 Million |
| Gujarat Titans | US$ 142 Million |
| Punjab Kings | US$ 141 Million |
| Lucknow Super Giants | US$ 122 Million |
Royal Challengers Bengaluru (US$ 269 Million)
Royal Challengers Bengaluru (RCB) brand value has reached a new heights surpassing Mumbai Indians (MI) and Chennai Super Kings (CSK) and has reached a value of US$ 269 million which has grown 18.5%.
After ending their 17-year trophy drought, RCB claimed their first IPL title after securing 6-run victory against Punjab Kings in the IPL 2025 finals.
Mumbai Indians (US$ 242 Million)
Despite finishing behind RCB, Mumbai Indians has recorded 18.6% growth rising from US$ 204 million to $242 million.
The five-time champions legacy and consistent brand partnership has led to the growth of the franchise exponentially.
Chennai Super Kings (US$ 235 Million)
Despite Chennai Super Kings (CSK) fan base, the side has saw only minimal growth of just 1.7%, as they brand value moved from $231 million to US$ 235 million.
The team’s discipline management and a loyal fan base has continue to drive high brand equity year after year.
MS Dhoni continues to reign supreme in brand value. The franchise’s success on the field, paired with a fanbase that practically worships the ground Dhoni walks on, CSK not just a team but a brand in itself.
Kolkata Knight Riders (US$ 227 Million)
The Kolkata Knight Riders has secured fourth position with a brand value of US$ 222 million. The franchise benefits from its widespread nationwide popularity, astute branding strategies and strong association with Bollywood.
Their stable on-field performance and effective off-field marketing continue to contribute to solid commercial growth in 2025.
Sunrisers Hyderabad (US$ 154 Million)
Sunrisers Hyderabad has a strong youth pipeline, performance revival, and sharpers brand partnerships pushing them to fifth. The 2025 playoffs qualifications has helped their on-field and off-field visibility.
Their sponsorship revenue grew significantly, especially in Tier-1 and Tier-2 cities across South Africa.
Delhi Capitals (US$ 152 Million)
Delhi Capitals has maintained a strong brand value due to its cosmopolitan appeal, heavy digital investement and strong co-ownership between JSW and GMR.
The brand position continues to resonate well with young urban audiences and their academy infrastructure is steadily growing their grassroots footprint.
Rajasthan Royals (US$ 146 Million)
Rajasthan Royals has been constantly focusing on talent, innovation and sustainability branding. While they didn’t make the finals, the team has maintained a solid commercial base through partnerships and grassroots programs in Rajasthan.
The heavy investment in women’s cricket integration is attracting global partners.
Gujarat Titans (US$ 142 Million)
The 2022 champions has grown exponentially with their early legacy building and consistent competitive performances. However, their defeat in the 2024 and 2025 season has slowed down their rise.
Gujarat Titans is still seen one of the fastest growing Tier-1 metro franchises due to strong debut momentum and loyal local fans.
Punjab Kings (US$ 141 Million)
Punjab Kings has recorded the highest growth in brand value (39.6%) among all franchises, after finishing as runners in the IPL 2025, the acquisition of Shreyas Iyerand inclusion of regional cricketers has made the brand resonate deeply.
The merchandising, digital engagement, and story telling strategy has turned the franchise into a scalable media-sport business.
Lucknow Super Giants (US$ 122 Million)
Lucknow Super Giants is among the league’s newer teams, posted modest growth. While they’ve built a strong core and a growing UP-based fan base, a lack of deep playoff appearances has impacted visibility.
The focus on fitness, social media interaction and strong local fan engagement helped maintain stability, but the brand is yet to break into the Tier-1 spotlight.
